Case Study: How can we use "nudges" to improve voter turnout?

In this research, we used Nudge Testbed to evaluate 12 global strategies with 433 residents to identify localised strategies for motivating diverse audiences across Auckland to vote in the local elections.

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Come research with us

Our research is accessible locally in New Zealand or globally online.

— Vishal George
Chief Behavioural Scientist

Wellington & Auckland, New Zealand
Digital research, Online
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